Privacy Policy

Privacy Policy – Lancet Homes

At Lancet Homes, we respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, and store your information, and outlines your rights under UK data protection law.

Who We Are

Lancet Homes Limited

Company Number: 08912188

ICO Registration Number: ZA645898

We are the Data Controller of your personal data, meaning we are responsible for how your information is collected and used.

If you have any questions or concerns, please contact:

Data Protection Compliance Manager

Andrew Gardner

Prospect House, 168–170 Washway Road, Sale, Cheshire, M33 6RH

0161 969 4919

andrew.gardner@brookhousegroup.co.uk

What Information We Collect

You are not required to provide personal information to use our website. However, we may collect data if you:

  • Request a brochure
  • Submit an enquiry
  • Fill out a contact form

This data may include:

  • Name
  • Address
  • Email address
  • Telephone number
  • Postcode
  • Any other preferences or information voluntarily provided

Your details are stored securely and only used for the purpose for which they were submitted, unless you give explicit permission for future contact (see Active Opt-In below).

2. Non-Personal Data (Cookies & Analytics)

We collect anonymous data to improve your experience on our site, including:

  • Pages visited, session duration, and navigation paths
  • Device and browser info
  • Referral source (e.g. search engine or external link)
  • General location (e.g. country or region)

This is collected using tools like Google Analytics, and data is not personally identifiable. You can disable tracking by installing the Google Analytics Opt-Out Browser Add-on.

How We Use Your Data

We only process your data:

  • To respond to your specific enquiry
  • With your express opt-in consent for marketing
  • When we have a legitimate business interest
  • To comply with legal obligations

How We Protect Your Data

We follow strict security protocols to ensure your data is stored and handled safely, in line with UK Data Protection Legislation.

We may use third parties to verify and improve name/address accuracy, but we do not sell or rent your personal information to third parties.

With your consent, we may share your data with trusted partners, but only for purposes directly related to your enquiry or interests.

We do not transfer your data outside the EEA.

How Long Do We Keep Your Data?

We retain your personal data only as long as necessary to:

  • Fulfil the purposes we collected it for
  • Comply with legal, accounting, or reporting requirements

Active Opt-In (Marketing Consent)

We comply with UK GDPR and operate a strict active opt-in policy. This means:

  • We will only send marketing communications if you have actively ticked a box to give your permission
  • If you submit a form without opting in, your details will only be used to respond to your enquiry and then deleted (unless further consent is given)

You can withdraw consent at any time by contacting us or using the unsubscribe link in our emails.

Communications & Mailing Lists

a) Special Offers & Updates

You may opt-in to receive news, offers, and updates at various points on our website.

b) Unsubscribe

All emails include an unsubscribe link. You may also request removal by writing to:

Marketing Department

Lancet Homes

168–170 Washway Road, Sale, Cheshire, M33 6RH

Service Announcements

On rare occasions (e.g. planned maintenance), we may send service-related messages. These are not promotional and cannot typically be opted out of.

Changes & Updates

We may update this Privacy Policy from time to time. Any changes will be published on our website, and, where appropriate, communicated via email.

You should check this page periodically to stay informed.

Third-Party Websites

Our website may include links to external sites. Lancet Homes is not responsible for the privacy practices or content of these sites. Please read their privacy policies before sharing personal data.

Your Legal Rights

Under data protection law, you have the right to:

  • Access your personal data
  • Correct inaccurate or incomplete data
  • Request erasure of your data
  • Object to processing
  • Restrict processing
  • Request data portability
  • Withdraw consent at any time

Subject Access Requests (SARs)

  • No fee is charged unless the request is unfounded, repetitive, or excessive
  • We respond within one month, unless the request is complex (in which case we’ll notify you)

Complaints

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO):

www.ico.org.uk